We collaborate closely with businesses and organizations that share a love for Philadelphia and who are interested in connecting with the region’s running community. We prioritize quality over quantity and are most excited when working with partners who want to create meaningful value for our runners. We are very excited and fortunate to be working with the following partners:


Philadelphia Runner

Philadelphia Runner is the spiritual home of the Philadelphia running community and a strong supporter of The Philly 10K. Philadelphia Runner was instrumental in getting the race started and continues to support the race through a deep partnership.

Founded in 2004, Philadelphia Runner is the only store in the city that specializes in outfitting runners. Through a robust community outreach presence, Philadelphia Runner has supported hundreds of causes throughout the city and continues to work tirelessly to promote the vibrancy of the running scene.

Our first run, like many of us in the city, began at Philadelphia Runner.



Born out of a passion for sport in the shadow of the Dolomites of Northern Italy, Diadora is a 70 year old Italian brand that makes premium running products. Their US headquarters is based in South Philly and we are excited to have a local partner as the official footwear and apparel sponsor of The Philly 10K. Their passion for supporting local businesses as well as their meticulously designed running product makes Diadora great fit for The Philly 10K.

Diadora will be supporting all aspects of The Philly 10K but will be especially present at the Diadora Kickoff Party at Cherry Street Pier. We work with them each year to create the most unique bib pick up experience possible and are very excited to develop a long term partnership with such an innovative and passionate group of people.


Shake Shack

Philadelphia Runner and Shake Shack have been close partners since Shake Shack opened in Center City back in 2012. They have supported The Philly 10K since our inaugural run in 2014. Each year Shake Shack works with a local food vendor to create exotic custard blends for all runners on race day.

This year, Shake Shack will be working with Federal Donuts again to create a delicious blend of post race custard for every runner.

P10K - 2015 Logo.jpg


The East Passyunk ACME was one of the first supporters of The Philly 10K when we launched in 2014. Located at the inaugural start line on East Passyunk and Reed, ACME generously gave us their parking lot space and water and bananas for all runners. Three years later and they still generously and enthusiastically provide all of the course water and bananas (and they still let us park our big race day trucks out back). You’ll also notice three different ACME locations on the course that all support their local communities and help provide hundreds of thousands of Philadelphians with quality groceries and service each year.


Cozen O'Connor

Cozen O'Connor, is an anchor of the Philly community serving the legal needs of thousands of Philadelphians (and beyond) each year. Founded in 1970, Cozen O'Connor has grown over the last 47 years into an international, full service firm with more than 600 lawyers in 24 offices. They are proudly based in Philadelphia and many of their clients and lawyers are active members of the Philadelphia running community.


Philadelphia Brewing Co.

We connected with Philadelphia Brewing Company shortly after we began planning the first Philly 10K and the have been a strong partner ever since. PBC is passionate about Philadelphia and has long supported various efforts by running groups around the city. We are fortunate to work closely with Bill and Nancy Barton, owners of PBC, and very much enjoy our many meetings at their brewery which coincidentally take place in their upstairs tasting room

Pop Shop Logo pops and pies.jpg

Lil Pop Shop

Lil Pop Shop is a small batch popsicle and pie making store based here in Philadelphia. We reached out to them to find a refreshing vegan option for our post race party and are excited to have them on board. Lil Pop Shop has stores in West Philly as well as Rittenhouse Square. Their popsicles will be available at the post-race party for our vegan friends.